Abandoned Cart Email Content

Did you know that the number one reason customers abandon their cart in fashion is uncertainty around fit, size, and style?

Now, with your Try Before You Buy service, you can entice these hesitant shoppers and turn abandoned carts into completed purchases—without any upfront payments!

To help you maximise this opportunity, we recommend adding a Try Before You Buy email series to your abandoned cart emails. This small addition could make all the difference in driving sales and reducing cart abandonment.


Here are 6 examples of messaging you can include:

1. Not sure about the fit? Try Before You Buy!
We get it—shopping for the perfect fit online can be tricky. That’s why we offer a Try Before You Buy option, so you can try on your items at home before committing. And the best part? There’s no upfront payment. Click here to complete your order with peace of mind!

 

2. Complete Your Order with Confidence – No Payment Required Upfront
Your perfect look is waiting! With our Try Before You Buy service, there’s no need to worry about sizing or style—just try it on at home and only pay for what you keep. Finish your order now and enjoy stress-free shopping!

 

3. Don’t Miss Out – Try Your Items Before You Commit
Still thinking about those items in your cart? Why not give them a try at home first! With no upfront payment and free returns on anything that doesn’t work, our Try Before You Buy service makes shopping risk-free. Complete your order today!

 

4. Still Unsure? Try It On First with No Upfront Cost!

We noticed you left some great pieces behind! Why not try them at home first, with no upfront cost? Our Try Before You Buy service lets you experience the fit and style in the comfort of your own home before making any final decisions. Finish your order now!

 

5. Get It, Try It, Then Decide – No Risk Shopping
Don’t let uncertainty stop you from completing your look. With Try Before You Buy, you can test your items at home with no risk! Just try on your pieces and pay only for what you decide to keep. Click here to finalise your order and enjoy hassle-free shopping!

 

6. Complete Your Order Without Worry – Try Before You Buy Available!
Not sure if it’s the right fit? No problem! Our Try Before You Buy service allows you to test your items without worrying about upfront payment. Try them out first, and only pay for what works. Finish your order now and shop with complete confidence!

 


These additional messages can reassure your customers, encouraging them to return and complete their purchase.